How To Bring Recruiters To Your LinkedIn Profile

linkedin job search

Written by Tyler Brodeur

Tyler, our lead job search coach is a former recruiter with expertise in several major industries. He has worked with some of the most renowned companies in the world and has interviewed over 20,000 candidates throughout his career. As a career coach, Tyler has helped many professionals identify and land ideal jobs. Tyler is an effective servant leader that is passionate about positively impacting as many lives as possible.

July 5, 2020

LinkedIn is the number one resource for job seekers and recruiters to come together online. In fact, 97% of recruiters use LinkedIn as a primary source of finding new employees. You need to make sure that your profile is optimized so that you are showing up in all the right searches. Resources like Prevision Personnel’s Interview Coaching Process can help you optimize your LinkedIn profile so that you can spend less time searching for new opportunities and more time evaluating the ones that recruiters send to you.

How Do I Make Myself More Appealing To Recruiters In My Industry?

linkedin business man

Recruitment is a side of job searching that many people simply overlook. Most job-seekers submit resume after resume, waiting to hear something back, and completely neglect the fact that there is a whole profession’s worth of people whose job it is to find candidates to fill vacancies in their companies. And they desperately want to find you.

Yes, they are the ones that do the seeking, and they are extremely motivated to find good candidates fast. Your job is to make it easy for recruiters to find you.

Start seeing your job searching strategy in a new way. Not just as outbound, but as inbound too. On the outbound side, you should be submitting applications and making in-roads to the companies that you most like. As for the inbound side, you need to make sure that your LinkedIn profile is optimized to show up when recruiters are looking for someone with your skills.

How Do I Improve My Chances Of Being Found By A Recruiter On LinkedIn?

linkedin profile business man

The first and most essential step is also the simplest. LinkedIn features the option to let recruiters know that you are actively seeking a job. Be sure that you’ve switched this feature on!

The next question is, how do you make sure that your name shows up first when LinkedIn has over five-hundred million users? To answer this question, you need to understand how recruiters are searching for you.

Most recruiters are going to conduct a series of boolean searches (essentially asking LinkedIn a yes or no question) based on the following criteria:

  1. Does this candidate have the job title that I am looking for in their work experience?
  2. Do they have the functional/technical skills that I am looking for?
  3. Are they proficient with the software that a successful candidate must be able to use?
  4. Do they have the necessary education attainment level for this position?
  5. Have they been in the workforce for the appropriate number of years for this job?
  6. Are they licensed to do all of the work that this position will require them to do?

Your profile, at the very least, needs to answer these questions clearly. The alternative is to risk being left out of the job search completely.

Why Should I Get Some Help With My LinkedIn Profile?

While answering the above questions may seem straightforward enough, the fact is that setting yourself up to stand out as an ideal candidate is actually challenging exercise, and it is different for everyone. Your profile needs to not only match your qualifications and goals but must also appeal to a recruiter’s sensibilities. So why not ask a recruiter for help? After all, who could know the process better?

There are a number of resources that can objectively review your LinkedIn profile and help you improve it. Prevision Personnel’s Interview Coaching Process makes the process of improving your LinkedIn profile fast and simple.

The process goes something like this:

  1. You provide your resume and a target job description.
  2. Within a week, a career coach will produce a first draft of your new profile, and a team of in-house recruiters will edit it to make sure it’s up-to-date with your industry and optimized for hiring.
  3. Your new LinkedIn profile is handed back to you, and you will have two rounds of revisions to make sure that everything looks perfect.
  4. Post your new profile, and see how much easier it is to be found by recruiters and build your network!

What separates a LinkedIn user from a LinkedIn All-Star is this: the ability to passively find jobs based on the strength of your profile. After coaching, your profile will be doing the work of getting you hired even when you’re not updating your resume and cover letter.

linkedin profile jobs

How Do I Use My New Profile To Engage Groups And Companies On LinkedIn?

Once you’ve worked with Prevision Personnel to get your profile up to par with the top job seekers, you can start building your network with confidence.

A crucial first step is to start subscribing to groups you’re interested in and companies that you want to work for. You want to make sure that you are aware of the most relevant conversations happening in your industry, and the comment section can be a great way to get your point of view heard.

The reason subscribing to the right groups and companies in your network is so important is simple, and again, often overlooked by job searchers. Starting a conversation through a series of comments and public interactions can be a great way to start a relationship that you can then move into a private conversation. So be bold, and reach out in the forums that companies and industry insiders built specifically for you to do so!

As a job searcher, your primary job is to ensure your name is near the front of recruiters’ minds by staying active on LinkedIn and engaging the companies that you are interested in.

How Should I Use My New And Improved LinkedIn Profile In Conjunction With More Traditional Resumes And Cover Letters?

linkedin profile job search

One of the main benefits of having your profile crafted and reviewed by Prevision Personnel) is that you can go ahead and use that highly-refined piece of writing as the jumping-off point for developing new, more effective resumes and cover letters.

After having your profile overhauled, you will have a better sense of what keywords you should be hitting in your cover letters and resumes, and how you should prioritize information.

Perhaps even more importantly, you can make sure that your traditional resumes and cover letters are a perfect match for your online presence. This is crucial in an age where employers have the ability to fact check what you say in private versus what you are willing to post when you know that former colleagues and bosses are able to see.

By having a perfect match, you can begin to build trust with the recruitment office even before your first interview.

How Do I Make The Most Of My New LinkedIn Profile While Building My Network?

One of the best ways to make the acquaintance of someone working at your dream company is to ask them about how they got where they are now. But do more than just ask the question. Take the next step of briefly explaining how you got where you are and why that gives you interesting insight that you’d like to discuss.

One of the great things about having your profile look the best that it ever has with the help of Prevision Personnel) is that you will be able to clearly articulate the story that your current work experience tells, and that will give you the opportunity to communicate more clearly when reaching out to new contacts.

The key when reaching out to anyone new is to not only be curious and enthusiastic but to also bring something to the table. With the help of Prevision Personnel, you are going to have a better sense of what you bring to the table, and that’s going to help you start conversations on an equal footing.

One of the most sure-fire ways to get hired is through a referral from within a company or a trusted source in your industry. Referrals are also a great way to make yourself an applicant for jobs that haven’t yet been posted. Use your new LinkedIn profile to put your best foot forward.

linkedin profile job

Some Final Thoughts About Using LinkedIn For Finding A Job

LinkedIn is a great way to put your best foot forward to companies before you’ve gone through all of the hassles of writing a cover letter and resume, so it is worth your time and investment to make sure that your profile is appealing to job recruiters who are actively looking for people like you.

Job seekers should understand that the recruitment process is a two-way street and that candidates have as much to offer as companies do. But to really make use of that insight, you need to get the insider knowledge of actual recruiters to learn how you can make yourself an irresistible candidate. Check out Prevision Personnel’s Interview Coaching Process so you can spend less time reaching out for opportunities and more time responding to offers.

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I was contacted by a recruiter of a major tech company on LinkedIn interested in interviewing me. Next steps were to submit my resume which I hadn’t updated in years and didn’t think it highlighted my technical recruitment experience as well as it needed to be for this role. I was referred to PP by a friend and I bought the platinum package. The process was smooth, quick, and outlined methodically to ensure success. Coach Josh was there to support me every step of the way and luckily I landed the job!

Sina S. – Google

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